Exploring creative directions in the age of AI, with Project Concept

There's a wave of innovation and excitement around agentic AI — tech that’s capable of conversing, acting and solving complex problems. As with so many recent advancements in AI, agentic technology is spurring a lot of conversation — both excitement and questions.

The creative economy is evolving rapidly. At Adobe Max, we unveiled how Amaze and Adobe Express are collaborating to revolutionize creator commerce on our Spring by Amaze platform. With the integration of Adobe’s powerful design tools, creators can now effortlessly bring their visions to life, from concept to market, in a matter of minutes.

As creative professionals, our trade is in ideas. Coming up with them, sharing them, getting others to see the vision, and making them real are all part of the process.

Business moves at the speed of a signature. For businesses, a signature represents the last mile in their journey to acquire or service customers. Each year, hundreds of millions of users electronically sign agreements.